Let's face it, Internet marketing is a huge business. The gurus of the industry give seminars and lectures that cost HUGE amounts of money. Lot of people are struggling with their businesses and they are desperate to turn their products into profitable income.
There are tens, if not hundreds, Internet marketing experts out there that are selling their own products and some of them make hundreds of thousands of dollars or even millions to the people behind the coaching programs, products or eBooks. Prior to the actual launch, there is something Internet marketers call pre-launch.
I just recently realized I have thousands of dollars worth of free information on my email archives and notes from the mailing lists I am in. There is huge amount of valuable information in the emails your receive from the email marketing list, if you just keep all of them and study them later..
Pre-launch process is very important to a successful product launch. Not every marketer do huge pre-launches, but most do. And the greatest things about this is that we can watch the whole pre-launch process for free and learn from the people who teach us how to do successful product launches.
Some Internet marketers are better than others, and these are the men and women that the industry looks up to. From what I've learned, one of the biggest names in the industry are Rich Schefren and Frank Kern (there are many others, but these are the two I've been following closely). And one of these gentleman (Rich) is doing a launch right now and I think Frank is doing a re-launch but I can't quite figure it out.
People are buzzing about these product launches because they are everywhere. Affiliates are promoting the products like never before and there is no-one in the industry who hasn't at least heard about the products.
What I did, was get involved in the product launch, marketing and promotion even that I don't have much to work with (you know, reader- and visitor-wise). But, I didn't subscribe to the mailing lists of these people for nothing. But as I mentioned already, I did it because I figured out how to..
Learn from the Internet Marketer Masters for Free
Why I am writing this? Because I wanted to share what I'm doing right now. I am watching the HUGE product launches of the most successful Internet marketers in the world. And I don't have to pay a dime for it, all I have to do is to subscribe to their mailing lists and receive all the emails they send and archive them.
You can do this too and use this information on later stage if you happen to do a product launch of your own. The value of this free information is undeniable. These product launches have been carefully thought out and use a certain process that has proved to be successful.
- it involves free eBooks and reports
- getting people to mailing list to get those eBooks
- sending more free information, reports and links to video through the list
- build up the buzz
- get people interested
And then finally after several weeks, even months after starting the whole process, the actual launch day arrives.
When this day comes, couple of things happen:
1. Lot of people buy the product
This happens, because these products are the top of the line and worth every dollar they cost and people are willing to pay for the results these products promise to deliver. With the money-back risk free guarantees, these products sell like crazy, and fast.
2. The whole product launch process has been exposed
After the product has been launched I have all the information on "How To Do a Successful Product Launch" in my email archives and personal notes. Yes, I am missing the expertize and coaching of these gurus, but on the other hand, I got all this information for free. Quite amazing if you ask me.
The Secret Magic Formula to Gain The Product Launch Information for Free
You need to be on the receiving end of the product launch and marketing emails.
- Go to a page with free report or video, that has "opt-in" box in it
- Give your name and email address to get the free information
- Archive and store all the information that is send to you
That is so simple that I feel stupid I haven't done it for years. Now that I've done it, I feel like a genius!
I'm sure that many others are doing the same, but before I was "afraid" to sign to these lists, because I was afraid that I would be "forced" to buy something or the world would explode. But as I've now learned, it's nothing like that, and if I'd wanted I could've unsubscribed at any time (which I didn't as I wanted to get all the info).
I've been following several product launches and getting the free information this year, but here are two that are coming to closure soon.
If you read this post later than the beginning of June 2009, the product launches I mention and followed might not be available anymore, but there are many other out there that you can follow and learn from.
Frank Kern and Mass Control 2.0
There is something wrong with the world when a marketing guy is so hot that people cheat, steal and mask their websites to like "Frank Kern's Homepage". Seriously, Frank Kern and his product is so hot that it is VERY HARD to find the real Frank Kern and his site from all the affiliate sites out there that have been SEO'd and disguised as "official" Frank Kern site, so I'm doing you a favor and sending you the right way
Anyway, Frank is extremely likeable and fun to watch, so you are in for a treat if you haven't seen him before. I sure was. And in addition to all the entertainment, I gained loads and loads of information Frank has been putting out there for free.
You can get all the videos and information from the Mass Control Blog. And also watch this, hilarious "Sneak Attack" video.
Special note: As someone in the WarriorForum.com said it, getting into Frank Kern affiliate program can be quite hard as "You gotta know someone who knows someone who's uncle played kickball with that someones brother. Or something like that." So no, I am not affiliated with Frank in anyway, but if you know someone who knows someone else, who can get me into Frank Kern's affiliate list (so I can sell s%¤t you know), throw me an email using the contact Zemalf -page :)
Rich Schefren and Guided Profit System 2.0
Rich Schefren's Guided Profit System 2.0 (GPS2.0) is released in less than two days from now (11th of June 2009). So you are in a hurry if you want to receive the last mails, but I believe you can still get a lot of info from this as the last days are pretty hectic. And of course you will have the free reports as resources saved to your hard drive.
One part of the Guided Profit Systems launch is the free reports which are available for free download, here are two of them to name a few:
Rich Schefren seems to be the master of releasing very powerful free information to build up the hype before the launch. All the reports available at StrategicProfits.com offer great advice and are beneficial just like they are.
Rich uses same kind of technique as Frank Kern and as the launch closes, he backs up the free reports with great videos, case studies and testimonials from people who took the previous Guided Profit System (1.0). Of course, the video is seemingly casual, shot on the beach and all that, but I can't deny that Rich knows what he's talking about and liked the video a lot.
The Free Information Is Out There For You
The best technique a beginning Internet marketer can do, is to follow the product launches of the other Internet marketers.
Opt-in and archive all the emails send to you, watch the videos, read the reports, store them. And in the end, you have a step-by-step guide on how to do a successful product launch, if you pay close attention. The product launches can be over more quickly than you realize, so it's worth it to be on the lists before the launches or re-launches begin.
Now go and subscribe to as many opt-in lists as you can take and start archiving those marketing emails you get!
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